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Designing the Future of
Medical Communications
From insight to impact.
Begin the Experience
A guided journey through our capabilities in communication design for health.
Explore how Rx Agency transforms evidence into action — where science, creativity, and compliance converge.
Our services
Evidence, designed.
Services
Rx Agency unites medical science, creativity, and technology to design communications that move science into lives.
From strategy to storytelling, from innovation to impact — we redefine what medical communications can be.
At Rx Agency, innovation isn't a department — it's our DNA.
We bridge discovery with understanding, and understanding with action.
Our full-service model transforms complexity into clarity — delivering evidence-based strategies that are intelligent, compliant, and built for measurable impact.
Because communication in healthcare is both rational and profoundly human — shaped by trust, empathy, and purpose.
This is how we move ideas into lives, turn insights into outcomes, and design the future of health.
From insight to impact —
we design strategies that move industries forward.
01
Insights
Our insights division transforms information into intelligence — combining behavioral science, data, and human perspective to reveal opportunity, risk, and possibility.
Capabilities
- Strategic guidance and advisor engagement
- Expert and influencer identification
- Behavioral and cognitive insight mapping
- Social listening and speech-pattern analysis
- Market research and ethnography
- Trend mapping and competitive intelligence
From concept to connection —
where ideas become influence.
02
Creativity
Our creative division brings science to life — transforming complexity into clarity through storytelling, design, and emotion that move both minds and markets.
Capabilities
- Advertising and campaign development
- Branding, naming, and identity systems
- Differentiation and positioning strategy
- Brand guidelines and refresh initiatives
- Digital and social innovation acceleration
- Multichannel content and concept development
From science to story —
we translate data into meaning.
03
Medical
Our medical division unites precision with purpose — ensuring scientific integrity is preserved while delivering communication that informs, educates, and inspires.
Capabilities
- Medical affairs and communications strategy
- Scientific platform and narrative development
- Publication planning and peer-review management
- Patient education and digital health solutions
- Medical training and e-learning design
- Strategic communications and digital Rx systems
From launch to legacy —
we move science into lives.
04
Promotion
Our promotion division connects science to action — translating brand strategy into multichannel engagement that builds trust, inspires choice, and drives measurable impact.
Capabilities
- Pre-to post-launch campaign development
- Omnichannel brand and campaign strategy
- Multichannel campaign execution (digital + traditional)
- Direct mail and drip email campaigns
- Scientific brand messaging and positioning
- Brand awareness and engagement programs
- Campaign planning and performance analytics
From message to movement —
content that inspires action.
05
Content Creation
Our content division crafts narratives that inform, educate, and inspire — strengthening trust, clarity, and engagement at every touchpoint.
Capabilities
- Scientific and promotional content development
- Medical journal and publications articles
- Digital and social media storytelling
- Website and landing page copywriting
- Newsletters and blog programs
- Key opinion leader and thought-leadership content
- Executive presentations and storytelling decks
- Educational and emotional video production
From insight to impact —
strategies that move industries forward.
06
Business Development
Our business development division turns insight into growth — empowering organizations to expand reach, uncover opportunity, and evolve with precision.
Capabilities
- Business-to-business and business-to-consumer strategic development
- Competitive and market landscape analysis
- Behavioral and market-dynamics research
- Identification of new product use cases
- Portfolio optimization and pipeline strategy
- Partnership and collaboration development
- Data-driven opportunity mapping and forecasting
From data to design —
where intelligence meets intuition.
07
AI + Augmented Intelligence
Our AI + Augmented Intelligence division integrates data, creativity, and compliance to accelerate how science meets communication. Intelligence that refines insight, scales personalization, and safeguards rigor.
Capabilities
- AI-assisted medical writing and data synthesis
- Automated literature and evidence scanning
- Predictive behavioral modeling and segmentation
- Generative content personalization (HCP and patient)
- Intelligent patient-education modules and chat flows
- Quality, bias, and compliance guardrails for AI workflows
From understanding behavior —
to designing change.
08
Behavioral Science & Experience Design
Our Behavioral Science & Experience Design team translates human behavior into transformative health experiences. Through empathy, insight, and ethical design, we help people connect to care.
Capabilities
- Journey mapping and quality insight research
- Behavioral frameworks and choice architecture
- Empathy-based UX, interface, and service design
- Rapid prototyping, user testing, and iteration
- Accessibility, health literacy, and plain-language design
From measurement to meaning —
transforming numbers into narratives.
09
Data & Performance Analytics
Our analytics division transforms measurement into meaning — giving clients the clarity to refine, optimize, and elevate performance. Every number becomes a narrative; every metric, a decision.
Capabilities
- Real-time analytics dashboards and reporting
- HCP and patient engagement analytics
- KPI, ROI, and impact modeling
- Funnel diagnostics and channel optimization
- Experiment design, A/B testing, and lift analysis
From innovation to access —
where evidence meets value.
10
Market Access & Value Communications
Our Market Access & Value Communications team makes value visible — connecting science, evidence, and economics to ensure innovation reaches people faster.
Capabilities
- HEOR storytelling and evidence visualization
- Payer and policy communications toolkits
- Real-world evidence summaries and value dossiers
- Reimbursement, formulary, and access content
- Objection handling and value narrative training
From credibility to influence —
shaping voices that lead healthcare forward.
11
Corporate Reputation & Thought Leadership
Our Corporate Reputation & Thought Leadership team builds trust from the inside out — amplifying authentic leadership voices and helping organizations communicate with clarity and conviction.
Capabilities
- Executive ghostwriting, keynotes, and op-eds
- Scientific and investor relations storytelling
- ESG and sustainability communications
- Issues, crisis, and reputation-risk guidance
- Media narratives, speaker prep, and message maps
From knowledge to mastery —
empowering teams to lead with clarity.
12
Training & Capability Development
Our Training & Capability Development division equips teams to communicate with confidence — transforming knowledge into mastery and mastery into momentum.
Capabilities
- Medical communications masterclasses
- AI and digital-readiness workshops
- Compliance and best-practice education
- Storytelling for scientists and KOLs
- Modular learning paths and playbooks
From awareness to action —
advancing access, inclusion, and global health literacy.
13
Health Equity & Impact Campaigns
Our Health Equity & Impact Campaigns team ensures innovation reaches everyone. We design initiatives that expand access, inclusion, and health literacy — because equity is the ultimate outcome.
Capabilities
- Population-health and public-health campaigns
- Diversity in clinical-trial communications
- Community engagement strategy and partnerships
- Multilingual, culturally attuned content systems
- Measurement frameworks for equity outcomes
Where precision meets purpose
From evidence to impact.
From innovation to understanding.
From insight to action.
We are Rx Agency —
the design lab for medical communications.
The Six Pillars of
Design at Rx Agency
01
Transforming the Healthcare Experience
We design communications that connect clinical truth with human understanding.
Every healthcare decision is both emotional and rational — shaped by moments of trust, empathy, and clarity.
Through advanced behavioral insights and creative precision, we help brands move beyond awareness to genuine, measurable impact.
02
Storytelling That Moves Science
We craft narratives and experiences that strengthen the bond between organizations and audiences — from physicians and patients to policymakers and partners.
In a world of constant information, we create clarity.
Our stories are built from data, guided by empathy, and designed to make science felt, not just seen.
Strategy From Insight to Impact
03
We harvest insights that let us co-create communications promoting healthier living and lasting engagement.
From pre-launch to post-launch, rare to common, DTP to DTC, we move brands and their audiences forward.
Our approach begins by uncovering the essence of each brand — transforming its scientific foundation into a compelling, evidence-based narratives that stay true to its purpose.
04
Design That Drives Behavior
Every campaign begins with a question:
What truly drives action?
We uncover the emotional and behavioral triggers that influence healthcare choices, revealing opportunities for new markets, stronger relationships, and sustained growth.
From scientific-platform development to brand creation, our end-to-end solutions turn strategy into measurable outcomes.
05
Expertise Without Overhead
Our team combines medical depth with creative mastery — scientists, strategies, designers, and analysts united by one goal: to make communication as transformative as the science it represents.
Inspired by insight. Driven by creative excellence. Grounded in compliance.
We deliver world-class quality without the burden of traditional agency overhead — saving clients time, resources, and uncertainty.
06
Scalable Partnerships
Rx Agency offers modular, à la carte, and fully integrated programs tailored to every objective.
Engage us by the hour, by the project, or through long-term partnership.
Every collaboration is bespoke, built with precision, and measured by outcomes that advance brands, improve lives, and redefine the standard of care.
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